Mass Acquisition Media Services


Performics is a pioneer in performance-focused Mass Acquisition Media, especially DRTV, and we’re now the #1 investor in this channel.

We’re leveraging the latest advancements in targeting and activation to maximize consumer engagement and message resonance—while minimizing delivery waste—across Performance Video (DRTV, OLV, Connected and Advanced TV), Performance Audio (National and Local Radio), Shared Mail, DR Print and Out-of-Home.

Innovation in addressability and programmatic buying is transforming how brands approach Mass Acquisition Media. Through a data-informed approach to these offline channels—powered by analytics, technology and ingenuity—we’re creating and capturing consumer demand to drive direct revenue growth for our clients.

Broadcast: Video & Audio

Competitive buying edge achieved through clout, unique buying solutions, use of multiple marketplaces (upfront, scatter, DR) and analytics solutions that enable cross-channel planning and optimization.

Local & National Radio Activation

Data-informed planning and buying techniques, tools and partnerships, secured premium inventory at highly discounted rates and customized opportunities—across the full audio ecosystem.

OOH, Print & Promotional Media

Hyper-local insights to fuel plan development, unmatched pricing for premier placements and unique promotional media experiences and environments.


Performics Newsletter

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