PERFORMICS CASE STUDIES
Stumps Prom Case Study: A Critical Transition | Paid Search
Performics successfully transitioned Stumps Prom’s search program and exceeded projected sales goals during their most crucial time of the year. Stumps Prom benefited from a perfect blend of high visibility, lower costs, solid quality scores and increased relevancy to operate as an effective and competitive paid search program.
Click for the Full Stumps Case Study (PDF)
Bettenhausen Dodge
After an initial ramp-up period of 90 days, Bettenhausen Dodge wanted to respond to an increasingly competitive marketplace and their paid search campaign from plateauing. Performics’ search specialists took a proactive approach to campaign management and implemented tactics to further grow the program. The result was a lift in Bettenhausen's program and an increase in clicks.
Click for the Full Bettenhausen Case Study (PDF)
Northern Tool Case Study: PPC Program Hammers Home in the UK | International
Northern Tool and Equipment is a tool and power equipment retailer headquartered in Burnsville, Minnesota, with 65 retail stores in eleven states. In addition to US distribution, Northern Tool also has a European Web and catalog operation, based in Portsmouth, United Kingdom. Northern relies on Performics' International PPC program to deliver a commanding Web presence and a 250% increase in revenue in the UK market.
Click for the Full Northern Tool and Equipment Case Study (PDF)
FEARnet.com Case Study: Delivering on Key Performance Indicators (KPIs) | Natural Search
FEARnet.com is a leading horror movie resource on the Web, featuring horror video news, clips, blogs and events. FEARnet is managed by Comcast's Programming Group, and is available ON DEMAND.
Click Here for the Full FEARnet Case Study (PDF)
iRobot Case Study: Paid Search Expansion in U.S. and Canada | Paid Search
iRobot relies on Performics for an expanded Paid Search program throughout the United States and Canada. Our skilled search professionals have teamed with iRobot to produced increased visibility among the company's targeted audience, with improved overall performance that yields more traffic, better paid search sales, and higher click-through rates.
Click Here for the Full iRobot Case Study (PDF)
Pottery Barn Taps Performics | Natural Search Optimization
Pottery Barn spent years developing its paid search program for three of its ecommerce properties. The paid program grew and the focus turned to improving natural search results. In collaboration with Pottery Barn, Performics launched a six month Natural Search Optimization (NSO) program in June 2006 to gain greater visibility for PotteryBarn.com, PotteryBarnKids.com and PBTeen.
Click Here for the Full Pottery Barn Case Study (PDF)
Analyzing Search Behavior Lifts Sales For United Airlines
It’s no secret that consumers are going online to book travel. Nearly one-third of all online purchases are travel related, according to a recent study from the National Retail Federation and its Shop.org unit, which also reports that online travel sales hit $62.8 billion in 2005.
While online travel sales show no signs of slowing down, a proliferation of outside influences and a shift in the way consumers find and book travel has changed the landscape for long-standing players like United Airlines.
Click Here for the Full United Airlines Case Study (PDF)
Back to Top
|
