Max Crowe

Posted by JC Longbottom, Marketing Analyst

From the Engines:

• AdWords now showing separate search metrics for partners.
Incoming link advice from Google.
• Yahoo! improves Content Match to drive more relevant clicks.
• Google Webmaster Tools now identifies the source of broken links.  Matt Cutts shows how to use the tool to fix incoming broken links to your site.
• New Yahoo! shortcut shows you where the cheapest gas is in your area.

Other Topics of Interest:

• Joe the plumber, the presidential debates and search.
• Crisis on Wall Street boosts traffic for some sites.
• More search advertisers turning to MSN.
• Search engine execs hint at the future of search.

Some Fun Stuff:

• The song “Staying Alive” could save your life.
• Baby monkey has a guard dog. 

October 17, 2008

Search Happenings

Posted by JC Longbottom, Marketing Analyst From the Engines: • AdWords now showing separate search metrics for partners.• Incoming link advice from Google.• Yahoo! improves Content […]
October 15, 2008

Natural Search Strategies for Local Advertisers

Posted by Craig Greenfield, Director, Local Search From a natural search perspective, Web sites need to make it easy for search engine spiders to access their […]
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Case Study: The Benefits of Having a Dedicated Paid Search Launch Team

Posted by Peggy Franz, Manager Search Services Building on my last post, Why Create a Dedicated Launch Team?, I’d like to now illustrate the benefits of […]
October 13, 2008

The Benefits of Bidding on Brand Terms

Posted by Isiah Drake, Manager, Bid Strategy Team Many advertisers speculate if it is worth their marketing dollars to bid on their own brand terms. They […]

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