Social Media

Posted by Dan Malachowski, Senior Marketing Strategist

From the Engines:

Other Topics of Interest:

Some Fun Stuff:

August 20, 2010

Performance Marketing Happenings: Weekly Headlines

Posted by Dan Malachowski, Senior Marketing Strategist From the Engines: Google launches new Enhanced CPC automated bidding for manual bidding campaigns. Google: Why users “friend” brands […]
August 18, 2010

Thumbs Up vs. Five Stars: How Interaction Complexity Affects User Engagement

Posted by Theron Lalla, Associate Account Manager As part of a recent site change, YouTube switched from a star-rating system to a much simpler Like/Dislike option. […]
August 13, 2010

Performance Marketing Happenings: Weekly Headlines

Posted by Dan Malachowski, Senior Marketing Strategist From the Engines: Measuring and improving Google Display Network campaigns. Other Topics of Interest: Using Twitter to increase indexation. […]
July 15, 2010

Why Participants Matter in Performance Marketing (Part 2)

Part two of a four-part series on the “new” Performance Marketing Part II:  Vocabulary as a Revolutionary Change Posted by Daina Middleton, CEO, Performics In my […]

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