Global Marketing

Posted by JC Longbottom, Marketing Analyst

From the Engines:

·         Google widens search share gap in December.

·         The scoop on Yahoo’s new CEO, Carol Bartz.

·         Google: most popular searches of 2008 by country.

·         Live Search to be default engine for Dell and Verizon.

·         New features of Google Local Business Ads.

Other Topics of Interest:

·         Google well over a million advertisers.

·         Bringing Internet advertising technology to TV.

·         New Google favicon.

·         Compete looks at peaks for 2008 online holiday shopping.

·         AdGooroo: Google shows 58% more ads in Q4.

·         How to improve your Quality Score.

Some Fun Stuff:

·         A puppy’s mother hen.

·         “A heavyset man with a visible potbelly and a ninja costume unsuccessfully tried to steal two different ATMs.”

January 16, 2009

Search Happenings

Posted by JC Longbottom, Marketing Analyst From the Engines: ·         Google widens search share gap in December. ·         The scoop on Yahoo’s new CEO, Carol Bartz. […]
January 13, 2009

Paid Search Outperforms Overall E-commerce for the Holidays

Posted by Chris Costello, Senior Manager, Digital Research One of my New Year’s Resolutions was to use more bullet points.   ·         Performics reports that average […]
January 12, 2009

Performics POV: Google Adds Dates to Result Page Snippets

Posted by Sam Battin, Senior Search Specialist (Natural Search) The beginning of some snippets in Google’s search results pages now include a date.  This does not […]
January 8, 2009

Search Happenings

Posted by JC Longbottom, Marketing Analyst From the Engines: ·         Google announces product ideas blog. ·         Verizon picks Microsoft for mobile search. Other Topics of Interest: […]

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