The Feeds Beat: April 2011

Posted by Serai Finn, Program Manager

  • Google Announces Feed Spec Changes – Unique product identifiers for most categories are required in the feed as of 5/3/11 and shipping and tax attributes are required as of 6/6/11. Google is also recommending that specific sale price attributes are also populated in the feed. 
  • eBay to Acquire GSI Commerce – eBay announced plans to acquire GSI Commerce, an ecommerce and interactive marketing service provider, by Q3 2011.
  • Market America and Plan to Integrate Offerings – Since the acquisition of, Market America Inc. plans to integrate technology on its platform. will in turn employ Market America’s “Paid to Shop” program, which rewards shoppers with 2% to 50% back on purchases.
  • Illinois Legislation Impacts Internet Retailers – Illinois Governor Pat Quinn signed a controversial bill, which requires Internet retailers like and to collect sales tax if they have an Affiliate presence in the state.

Bookmark and Share

Comments are closed.

Performics Newsletter