The Gold Standard is one of the industry’s most important benchmarks – designed to reduce ad fraud, uphold brand safety, improve consumer ad experiences, and strengthen supply chain transparency. Achieving it requires rigorous compliance with initiatives such as ads.txt / sellers.json, TAG Brand Safety Certification, The Coalition for Better Ads standards, and IAB Europe’s Transparency & Consent Framework.
Regaining this certification reflects the dedication of our teams, the strength of our technology, and our ongoing mission to deliver performance with integrity. As the digital landscape evolves, we remain committed to leading with accountability, innovation, and trust.
A huge thank you to everyone across Performics who contributed to this achievement — your expertise and passion continue to set the bar for what great performance marketing looks like.
Onwards, upwards, and always Gold Standard. 🌟