We are thrilled to announce that Performics has secured the Google Marketing Platform (GMP) partner and reseller status in the MENA region. This recognition is awarded to agencies with exceptional expertise in Google’s marketing technologies. Performics is proud to offer clients direct access to Google’s suite of advanced marketing tools for their digital campaigns.

Publicis Groupe’s Performics secures GMP partner, reseller status

Performics joins a select group of agencies able to offer clients direct access to Google’s suite of advanced marketing tools, empowering them with greater control, transparency, and flexibility in digital campaigns.


Performics, a division of Publicis Groupe and a performance orchestrator providing cross-platform solutions to future-focused marketing challenges, has earned the Google Marketing Platform (GMP) partner and reseller status in the MENA region.


This distinction places Performics among a select group of agencies with the capability to offer clients direct access to Google’s suite of advanced marketing tools, empowering them with greater control, transparency, and flexibility in their digital campaigns.


“We’re thrilled to achieve the Google Marketing Platform Partner & Reseller status. It enables us to stay true to our promise of being a transformational partner to our clients, by empowering them with solutions that ensure they stay ahead in the rapidly evolving digital landscape,” said Pankaj Pagarani, Head of Data Sciences MENA at Publicis Groupe. “Our team’s commitment to excellence has been key in reaching this milestone, and we look forward to leveraging this partnership to deliver even greater value.”

Earning the GMP Partner status

Earning this status involved a comprehensive evaluation process by Google, where Performics demonstrated high levels of proficiency through team certifications, client success stories, and rigorous assessments.