Motivating Clicks across Channels
Performance Media is our approach to media planning and buying, rooted in our single-minded mission to convert consumer intentions into revenue for our clients. Our extensive experience in biddable media, digital exchanges and addressable ad units has nurtured a philosophy of integration across channels and a rigorous test-and-learn methodology.
Capabilities
- Media Planning & Buying
- Paid Search
- Programmatic Display
- Paid Mobile, Local & Social
- Product Listing Ads (PLAs) & Comparison Shopping Engines (CSEs)
- Campaign Governance & Strategy
- Omni-Channel Recommendations
- Advanced Analytics & Attribution
- Bid Management & Automation
- Media KPIs & Reporting
- Targeting & Segmentation
- Channel Insights & Trends
- Exclusive Platform Access
- Change Management & Socialization
180
million
Aviva gained 180 million impressions
199
percent
3M had a 199% increase in clicks with a 31% reduction in spend
34%
Toyota conversion rate increased 34% with “click valuation” bid strategy
Related Case Studies
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