Insights

AI-Powered Search & Adaptive Excellence

Google and Publicis explore how the future of search is unfolding — and how advertisers can lead by embracing new AI capabilities and strategic agility.

Performics Poland

Our team at Performics Poland continues to make waves. They’ve been named “Master of Performance” in the Digital Agency Report by Media Marketing Polska (MMP)! A huge congratulations to everyone…
July 4, 2025 Read More

Cannes Lions 2025

Ali Nehme, our Global Chief Performance Officer, took the stage at Cannes Lions 2025 in the session “Shaping the Future of Digital Experiences with AI,” alongside industry leaders from Microsoft…
June 27, 2025 Read More

EMEA Commerce Summit

Last week, we had the pleasure of hosting the EMEA Commerce Summit 2025 in Paris. Eight Performics teams from across EMEA came together to explore the future of commerce for…
June 19, 2025 Read More

Microsoft and Publicis Groupe research whitepaper: How to get ahead of conversational AI search

Our comprehensive analysis reveals that organizations effectively deploying conversational AI search strategies reach unprecedented levels of consumer engagement and satisfaction.
June 18, 2025 Read More

Performics x Meta Insights: Supercharging Social

Paul Kasamias, Managing Director of Performics UK, kicked off a key event on the unrivalled reach of social media in the UK – a field with the ability connect across…
June 13, 2025 Read More

VivaTech

We’re thrilled to be on the ground at VivaTech, the global innovation hub founded by Publicis Groupe and Les Echos-Le Parisien. Covering key themes from cutting-edge AI and technology to high-impact…
June 13, 2025 Read More