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Engage Cross-Channel Competitive Reporting
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Maintain Active Segmentation Models
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Through proprietary tools, we provide comprehensive understanding of competitive marketing strategies, day-parting insights, seasonal nuances, and creative messaging, informing SWOT analysis for our clients.
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Tracking your competition also means tracking your competition’s customers—who, why and when. We put these observations to work with rich activation strategies, including advanced tracking, segmentation and targeting.
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Utilising competitive intelligence to inform day-to-day operations is table stakes. We’re elevating competitive intelligence by moving from understanding what “did” happen, to predicting what “will” happen.