Through proprietary tools, we provide comprehensive understanding of competitive marketing strategies, day-parting insights, seasonal nuances, and creative messaging, informing SWOT analysis for our clients.
Tracking your competition also means tracking your competition’s customers—who, why and when. We put these observations to work with rich activation strategies, including advanced tracking, segmentation and targeting.
Utilising competitive intelligence to inform day-to-day operations is table stakes. We’re elevating competitive intelligence by moving from understanding what “did” happen, to predicting what “will” happen.
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