Google Core Update 2022

May Core Algorithm Update 2022 – Performics Preliminary Report

What is May Core Update 2022?

Google has released broad core algorithm update i.e. May 2022 Core Algorithm Update as on 25th May- 2022. Core updates are designed to increase the overall relevancy of google search results and make them more helpful and useful for everyone. The current changes done to improve Search overall and keep pace with the changing nature of the web.

Timeline/Status of this Core Update:

The complete roll out will take about 1-2 weeks (as of 26th May 2022) to fully roll out. Awaiting final confirmation from Google on the successful roll out of May 2022 Core Update.

Industries and Markets Analyzed for Impact:
CPG (Consumer Packaged Goods)MENA
Automobile + Car RacingAUS
Corporate Business 
Fashion & Lifestyle 
Footwear & Apparel 
Paint Manufacturer 
Home Design & Lifestyle 
Pet Food 
Gadgets Seller Portal 

Impact Observed on Keyword Rankings:

Impact Observed on Keyword Rankings across different verticals and regions after Google algorithm update may 2022

Impact Observed on Organic Impressions:

Impact Observed on organic impressions across different verticals and regions after Google algorithm update may 2022

What to Expect Next:

Websites that suffered a major setback needs a deep dive to understand the core reason causing the drop in keyword rankings & chalk out an effective plan of action abiding to May Core 2022 update guidelines.

Refer the official document from Google to evaluate your website: Here

Credits: Gaurav Jhala & Suresh Kumar

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