Google has released broad core algorithm update i.e. May 2022 Core Algorithm Update as on 25th May- 2022. Core updates are designed to increase the overall relevancy of google search results and make them more helpful and useful for everyone. The current changes done to improve Search overall and keep pace with the changing nature of the web.
The complete roll out will take about 1-2 weeks (as of 26th May 2022) to fully roll out. Awaiting final confirmation from Google on the successful roll out of May 2022 Core Update.
| Industries | Markets |
| Banking | India |
| Investment | US |
| CPG (Consumer Packaged Goods) | MENA |
| FMCG | EU |
| BFSI | SEA |
| Automobile + Car Racing | AUS |
| Hotel/Resort | |
| Corporate Business | |
| E-Commerce | |
| Fashion & Lifestyle | |
| Footwear & Apparel | |
| Beauty | |
| Paint Manufacturer | |
| Home Design & Lifestyle | |
| Telecom | |
| Pet Food | |
| OTT | |
| Gadgets Seller Portal |
Impact Observed on Keyword Rankings:
Impact Observed on Organic Impressions:
Websites that suffered a major setback needs a deep dive to understand the core reason causing the drop in keyword rankings & chalk out an effective plan of action abiding to May Core 2022 update guidelines.
Refer the official document from Google to evaluate your website: Here
Credits: Gaurav Jhala & Suresh Kumar
Related Article: May Core Algorithm Update 2022 – Performics Impact Report, 5 Best Practices To Make Video Discoverable For Google