Intent Based Marketing
Complete mapping and organization of category/vertical consumer intent data (e.g. keywords, behaviors) across all consumer journey touchpoints, in order to create more relevant experiences that drive conversion.
Addressability Personalization
Sizing, targeting and messaging approach to key audiences.
Investment Strategy
Multi-channel, market and historical analysis to determine optimal investment scenarios to maximize performance and efficiency.
Tech Evaluation
Comprehensive marketing and advertising technology evaluation based on an organizationās unique needs, including establishing a foundation for integrating Ad/MarTech platforms and customer data.
Performance Media Planning & Buying
Strategic and tactical recommendations and roadmaps across performance channels, including aiding brands that have a desire to in- house performance media.
Automation and Licensing
Suite of products that scale and deliver greater efficiency and growth to performance media campaigns.